Frequently Asked Questions

What is the pricing for a Premium profile?
Zoliath.com® uses pricing based on a Pay-Per-Click system (PPC), whereby you only pay if a visitor searches the Zoliath website and opens your Premium profile. It will work in a fashion that is very similar to traditional PPC systems in place on Google®, Yahoo!®, and other search engines.

The Pay-Per-Click is priced at $1.99 per “click” (a click occurs when a potential customer/client/visitor sees your company’s listing on the Zoliath results page and clicks on it to open the full profile). In order to actually receive a click, typically the website visitor must select a State, Region, City (or group of Cities) and a category such as Commercial R.E. Brokerage. Once this has been completed the visitor will receive their search results and they will have the opportunity to open your profile.

The profile will only be charged 1 time every calendar day from the same I.P. address (essentially if someone from an office opens your profile more than 1 time in the same day you will only be charged for 1 click). The companies who signed up for the Pay-Per-Click program will have the ability to set a monthly budget (not to exceed dollar amount) in order to make sure that they don’t experience a larger than expected bill at the end of any given month. Once the number of clicks have been used for that particular month, the Premium profile will turn into a Standard profile. It will return to a Premium profile at the beginning of each month and the cycle will repeat itself.

Isn’t Zoliath just another online directory, such as the Yellow Pages®?
No, not at all. Zoliath.com only profiles specialists in the commercial real estate industry. Every single profiler is pre-screened to ensure that the individual or company specializes in their desired category. Owners, lenders and tenants who use our website have come to trust that only true specialists reside on Zoliath.com, saving them valuable time and money.
How long will it take to fill out my profile?
A Standard profile will take approx. 5 to 10 minutes, and you’ll need to have a copy of your company logo on hand (not a photo – photos do not work with our standardized format). A Premium profile will take approx. 15-20 minutes, and you’ll also need to have a copy of your company logo.

Premium profiles take longer due to the ability to add detailed information as well as collateral documents such as Letters of Recommendation, White Papers, market reports, etc.

I don’t have time to create my profile. Can a specialist at Zoliath.com create a draft profile for me that I can then refine before it is placed on the website for public viewing?
Yes. We have created hundreds of profiles and are quite good at creating them. All you will need to do is email us and authorize us to do so. Please include your company website in the email. This is usually the place where we obtain the information to create your profile. In the alternative you can send us a copy of your professional biography or resume. We will also need a company logo.
Why would I pay for a Premium profile when a Standard profile is free?
Premium profiles are placed above all Standard profiles on the results page, and offer much more detailed information to the website visitor. Studies have shown that Premium profiles are opened more often than Standard profiles.
Why would I place a profile on Zoliath when our company already has a website?
Zoliath.com provides your potential clients and customers with a single website to review and compare commercial real estate professionals in 13 categories. Our marketing budget, search engine optimization, and search engine marketing process casts a wider net than most companies are able to do individually. Think of Zoliath.com as enhancing your exposure on the web. Remember, for Premium profiles you don’t pay unless you’re viewed, and Standard profiles are free.
Do people really use the Internet to find commercial real estate specialists?
Yes. Fifteen years ago Google® didn’t even exist. Examples of monthly search volumes in some of our categories last year on Google® include:

- Real Estate Law Firms = greater than 100,000 searches per month
- Commercial Lenders = greater than 300,000 searches per month
- Property Management Companies = greater than 100,000 searches per month
- Commercial Real Estate Brokers = greater than 50,000 searches per month

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